Twitch offers multiple Stream Display Ad formats to help advertisers increase brand awareness among the hard to reach Twitch audience.
Mirror-C
The Mirror-C ad unit renders between the live stream and chat, providing advertisers with a high impact advertising solution to help increase brand awareness.
Skyscraper
The skyscraper unit renders between the live stream and chat, creating a highly visible ad placement for this IAB standard ad creative size.
Lower-third
The lower-third unit renders directly below the live stream while remaining in-view and accepts the IAB standard 728x90 ad creative size.
All SDA placements are site served and can support animation as a .gif but are not expandable and do not support video files.
Dimensions: 300x1050 (Mirror-C), 160x600 (Skyscraper) 728x90 (Lower-third)
Max file size: 100kb
File format: GIF, JPG, or PNG
Site served with 3P 1x1 Tracking Tags Accepted
Measurement capabilities include, but are not limited to, the following. Please reach out to your Twitch Ads representative for more information.
Twitch Advertising standard lead times (SLAs) account for the number of business days it will take to launch a campaign and to provide screenshots. The below SLAs assume that the provided IO is fully signed, creatives are approved and ready to be implemented into our systems.
Twitch adheres to the Better Ads Standards.